Monday, March 16, 2009
What is success in SEO?
Kind of a loaded question to ask "what is SEO success" don't you think? I think it's subjective, so you'd have to ask yourself, what are the goals important to you?
In your case, you can say that you've gotten Phase 1 of your SEO goals accomplished - by pushing up SERP positions, indexed pages, etc.
Now you can focus on Phase 2 which is to increase traffic. That can be done in several ways, of which I will name 2: 1- you increase to Page 1 SERP rankings for your keywords and/or 2 - you increase Page 1 SERP rankings for several "longtail" keywords.
By doing it this way, you are thinking like a marketer (business person) where there are certain short-term and long-term goals you want to hit.
But there are some tough questions you have to ask yourself. Are your keywords that you are targeting good at all? Has your market moved or changed the way it searches? Do you need to go back to the drawing board and reevaluate your original SEO plan?
Those are tough questions to answer and tougher still if it means you need to redo everything. But do it - so that you don't continue to struggle with your SEO in the wrong direction.
refer from (forums.searchenginewatch.com)
In your case, you can say that you've gotten Phase 1 of your SEO goals accomplished - by pushing up SERP positions, indexed pages, etc.
Now you can focus on Phase 2 which is to increase traffic. That can be done in several ways, of which I will name 2: 1- you increase to Page 1 SERP rankings for your keywords and/or 2 - you increase Page 1 SERP rankings for several "longtail" keywords.
By doing it this way, you are thinking like a marketer (business person) where there are certain short-term and long-term goals you want to hit.
But there are some tough questions you have to ask yourself. Are your keywords that you are targeting good at all? Has your market moved or changed the way it searches? Do you need to go back to the drawing board and reevaluate your original SEO plan?
Those are tough questions to answer and tougher still if it means you need to redo everything. But do it - so that you don't continue to struggle with your SEO in the wrong direction.
refer from (forums.searchenginewatch.com)
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What is success in SEO?
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