Tips to Avoid Google Ban

New internet marketers frequently complain about having no idea why their websites have been banned by Google. The majority of these people claim they have absolutely no idea why they have been banned or penalized. The only thing they are 100 percent sure of is that their website no longer exists in the Google search engine.There are two things usually called ban out there:

• When your site has dropped from Google index and does not show anymore for its target keywords.

• When your IP has been blocked and you cannot use Google search for some time.

Both issues are rather unwanted. The first one is applied to your site when it doesn't suit Google webmaster guidelines. The second one is applied to your IP address when you perform agressive amount of queries to Google at a time. Fortunately, you can easily avoid both types of Google ban following the below rules. Let's first deal with website ban:

Spam

Never, ever spam. This involves sending a large amount of unsolicited mail via your domain mail server. Although the legality of mass mailing is a grey area, sites which do this deserve to be banned by every search engine.

Make your site available. Always use reliable hosting service with good uptime (no less than 99.5%) and fast response time. If Googlebot comes to your site and cannot access it, your site may drop.

Excessive Links

Now that so many webmasters are more obsessed with their Google Pagerank than the amount of quality traffic they receive, link pages are fuller than ever. You should try not to place too many outbound links on a single page. If you do need to link to 100 or more sites, place the links on separate pages.

Provide unique and relevant content. Fill your website with fresh unique content that is relevant to your website theme and is interesting to your visitors. Write your content for humans, not for search engine bots. If you post a duplicate content on your site, Google may exclude it from its index.

Cloaking

Seen by many SEO specialists as probably the thing most likely to result in a Google ban, cloaking involves creating one page designed specifically for the search engines, and another which will appear for the user. This is search engine manipulation at its worst.

Selling PageRank

Some sites have gone so far as to sell PageRank - i.e. selling links on highly ranked pages. You can sell links (i.e. advertising), but you cannot sell links for the stated purpose of increasing Google Pagerank.

Carefully build links

Not every inbound link is good. Take care of websites linking to you. Don't participate in link farms. Try to get links from relevant or close theme websites. Do not ever spam forums, guest books or comments with your links! Outbound links are important too. Pay a close attention on what sites do you link from your website. Do not link to sites that use spam techniques, because this may result in your site ban.

Make your site crawlable

Provide a way for Googlebot to index the whole your site. Create sitemap, if you use JavaScript or Flash links - duplicate them with plain text ones. Make sure your server correctly handles errors, like 403, 404, redirects and so on. Check for broken links and HTML errors with some HTML validator tool.

Avoid using domains with bad history

Do not use previously black listed domains for your site.

SEO Software

Don't use unauthorised computer programs to submit pages, check rankings, etc. Such programs consume computing resources and violate Google's terms of service. Google does not recommend the use of products that send automatic or programmatic queries to Google.

If you follow these guidelines and steer clear of excessive search engine marketing techniques, you should be fine. Just remember to create a site with is faithful to the product or service you are providing information on and you should be fine. Concentrate on exchanging quality links with similar sites and don't get too obsessed with your Google Pagerank. Quality, returning traffic is the goal.

For Google's webmaster guidelines, visit http://www.google.com/webmasters/guidelines.html


How to avoid IP ban?

• Do not use unauthorized software to check web ranking. Google restricts usage of software that send automated search queries to Google. Actually, to be 100% sure your IP won't be banned - do not check your web rankings at all.

• Limit the amount of searches. If the accuracy of Google API search results is not enough for your purposes and using the natural search is crucial for you, try to

• limit the amount searches with some reasonable number. If you check web rankings, don't check first 1000 results, reduce the search to first 30-50 results. This will give you an adequate picture of your current standings and won't stress Google much as well.

• Use Google for its main purpose. Use Google for search only and you never get your IP banned.

Facebook awarded $711 million in damages by a San Jose

Today Facebook reported they’ve been awarded $711 million in damages by a San Jose, CA court against Sanford Wallace, the notorious “Spam King” that MySpace also successfully went after last year to the tune of a $234 million judgment.

Back in March, Facebook won an injunction against three spammers who sent unwanted messages and made abusive wall posts on the site. The temporary restraining order placed criminal consequences on their continuing actions, but the legal battle wasn’t over just yet.

Seven hundred eleven million dollars is a lot of dough. But amazingly, it’s not the highest judgment levied under the CAN-SPAM Act, a piece of legislation that contains tough penalties for violations surrounding commercial email and message sending. That honor also belongs to Facebook (Facebook), who in November of 2008 won an $873 million victory against Adam Guerbuez and Atlantis Blue Capital.

More than being about the monetary figure though, especially considering the difficulty of actually extracting the cash from the defendants, is the deterrent effect these judgments will hopefully have on future would-be spammers. Facebook implores its users to help stop the scourge by using the “Report This” links throughout the site when you spot the evil stuff.

Google chief executive Eric Schmidt favors net neutrality, but only to a point

"It is possible for the government to screw the Internet up, big-time," he said. Google is strong enough as a company to weather any possible outcome on the issue, he said. But what he worries about "is the next start-up."

Google chief executive Eric Schmidt favors net neutrality, but only to a point: While the tech player wants to make sure that telecommunications giants don't steer Internet traffic in a way that would favor some devices or services over others, he also believes that it would be a terrible idea for the government to involve itself as a regulator of the broader Internet.

Thursday marked a milestone in the debate over net neutrality, as the Federal Communications Commission voted to move forward on how the government will police access to the Internet, but Schmidt was in town in his role as a member of the President's Council of Advisors on Science and Technology. He also sat down for an hour-long conversation with reporters and editors at The Washington Post.

"I spend so much time in Washington now because of the work that I've been doing, I deal with all these people who make assertions without fact," he said. Policy people "will hand me some report that they wrote or they'll make some assertion, and I'll say, 'Well, is that true?' -- and they can't prove it."

With Google's vast power for capturing and remembering data, Schmidt painted a picture in which technology could help quantify and verify the assertions made in policy documents. "Government is highly measurable, most of it," he said. "We can actually see how many people got this shot or read this report or so forth. A government -- a transparent government -- should be able to [measure] that."

As for Google's relationship with Washington's power structure, Schmidt said the tech industry is still not as strong as others in its lobbying representation on Capitol Hill, but that that's fine with him. Google, and the tech industry, does better for itself when it focuses on ideas and innovation -- and not politics, he said.

Barack Obama Wins Nobel Peace Prize

US President Barak Obama is awarded for his ‘extraordinary efforts in international diplomacy and cooperation between peoples, said the Nobel Committee at a press conference broadcast through the webcam. Obama won the Nobel Peace Prize for 2009, announced the Norwegian Nobel Committee in Oslo on Friday.
“The committee has attached importance to his vision for a world without nuclear weapons,” said the Nobel Committee.

The committee argued that Obama contributed a lot in achieving peace by strengthening diplomacy and through negotiations to solve the nuclear issue.

“International diplomacy has regained certain position, the emphasis on the role that the UN and all the international institutions can play, dialogue and negotiations are referred as instrument of solving the most difficult conflict,” said the committee.

“He is awarded for what he is trying to do, and what he is doing,” answered the Nobel Committee facing the question that what Obama has done hasn’t resulted in any concrete achievements.

Facing journalists’ doubtful questions, the Nobel Committee insisted that Obama was awarded for his ‘attitude’, for ‘what he is trying to do’ and ‘what he is doing’.

Analysts hold that such an award is out of a strong wish to get rid of nuclear weapons and threats from the Nobel Peace Committee which puts high expectations from Obama.

48 years old Obama graduated from Harvard University and was senior lecturer in Law at University of Chicago Law School. He became president of the USA in January.

The winners of Nobels for medicine, physics, chemistry and literature have been announced in the previous days and the economic prize will be announced next Monday.

The Nobel prizes have been awarded annually since 1901 to those who "conferred the greatest benefit on mankind during the preceding year."

The prizes are usually announced in October and are handed out on Dec. 10, the death anniversary of Alfred Nobel, a Swedish industrialist and the inventor of dynamite.

Each prize consists of a medal, a personal diploma and a cash award of 10 million Swedish kronor (about 1.41 million U.S. dollars).

(refer from:http://english.people.com.cn)